Podcast Roundup

Sowing the Seeds of a Resilient Corporate Culture with Craig Mason

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Ever wonder how external and internal business forces shape an organization’s culture and affect its bottom-line success? 

We sit down with Craig Mason, CEO of Raise Health, as we delve deep into a handful of workplace culture challenges. With his extensive experience spanning over a decade and a half in the health tech landscape, Craig offers valuable insights into why fostering a healthy culture is critical and that a thriving culture serves as the key to employee fulfillment and connectivity, boosting the long-term success and sustainability of the organization.

Craig shares how external factors, such as market trends, industry regulations, and societal norms, constantly exert pressure and influence on an organization. Meanwhile, internal dynamics, including leadership style, employee behaviors, and organizational structure, shape how these external forces are interpreted and responded to within the company. A leader’s understanding of this intricate dance can prove invaluable to strengthening and evolving an organization’s culture.

Craig recounts the trials of steering cultural shifts, especially after a visionary founder’s passing—when the organization’s identity is most vulnerable. He walks us through overcoming resistance to change and recognizing the distinct microcultures that thrive within a company.

For leaders and change-makers seeking pathways through similar terrain, Craig’s experience serves as a guide, emphasizing the power of strategic communication and  clarity of the company’s core mission.

Join us in discussing strategies to cultivate a workplace where people don’t just work—they thrive.

Connect with Craig on LinkedIn

Podcast Episode: https://leadershiplevers.buzzsprout.com/2244596/14697462-sowing-the-seeds-of-a-resilient-corporate-culture-with-craig-mason

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About the author

Will Gladhart
William Gladhart
Chief Marketing Officer